Fundraising training for heritage organisations funded by HLF, and run by WCVA in partnership with CyMAL and the Funding Centre.

Catalyst Cymru

Catalyst Cymru - Heritage Fundraising provides learning and development opportunities for staff and volunteers in heritage organisations in Wales.  These learning interventions are designed to upskill and increase the confidence, competency and effectiveness in fundraising of staff and volunteers, so that they can increase their organisations' funding from private donors, corporate sources and trusts and foundations.

Recognising that people learn in different ways, Catalyst Cymru provides a diverse range of learning opportunities for staff and volunteers of all skills experience, expertise and knowledge. The learning opportunities in the second year include:

  • Training courses
  • Workshops 
  • Networking events
  • Action learning sets
  • Executive coaching 
  • Organisation visits
  • Online learning resources-WCVA's Learning Zone

Catalyst Cymru also offer delegates telephone and email access to our expert trainers following attendance at events.


Catalyst Cymru's training runs at locations throughout Wales, so you will always be able to find something suitable close to you. The training is for participants of all skills, experience and knowledge.

Our training incorporates a mix of presentations, case studies, practical group work and discussion.

The programme is supported by WCVA's Learning Zone, an exciting online learning resource available to heritage organisations in Wales. 

Learners will be able to access resources prior to training and after attending an event.

Specific resources can also be made available to those learners unable to attend the face-to-face sessions, who still want to find out more about sustainable funding. 

Please see below for details of upcoming courses. To book a place complete and return an application form to or contact Helpdesk on 0800 2888 329

Fees are £20 per person for 1 day courses £10 per person for ½ day courses. Our networking, action learning sets and organisation visits are FREE  

Webinar: Project budgeting and full cost recovery

18 July 2017
2pm - 3pm

Are you confident you're claiming all the costs you're entitled to when you complete funding bids? Are you sure you know what you should be claiming?
If you're not sure, you're not alone. Many Welsh heritage organisations aren't aware that they can claim both direct project costs (costs that relate directly to a project, such as salaries for project workers) as well as overheads (for example rent and utilities costs) by using the Full Cost Recovery principle. As a result Welsh Heritage organisations are often out of pocket by thousands of pounds and struggle to deliver the project they set out to do.

This webinar will clarify what you can claim. It will take you through the principle of Full Cost Recovery, so that you can be sure you are budgeting correctly by including overheads and direct project costs when you apply for project funding or bid for services.
By the end of this half hour webinar, you will be able to:

  • Appreciate the concept of Full Cost Recovery and the role it plays in achieving financial sustainability
  • Understand the principles and methods involved in identifying and calculating full costs
  • Identify the main tools and techniques available to you in applying Full Cost Recovery to your heritage organisation's work

This webinar is aimed at Trustees, staff and volunteers in Welsh heritage organisations new to Full Cost Recovery.

Your trainer Richard Roberts has more than a decade of Fundraising experience. During his time on WCVA's Better Bids project he helped Welsh third sector organisations secure more than £15 million pounds for their causes. At present he is helping  Welsh heritage organisations to become more resilient and capable of diversifying their funding on the HLF Funded Catalyst Cymru-Heritage Fundraising project.

Developing a fundraising strategy - 1 day

27 September 2017 - Bridgend

The funding landscape is changing for third sector organisations in Wales with many seeing cuts to their statutory funding. At the same time there are opportunities out there for organisations to raise funds from private sources. This course will help organisations to position themselves to take advantageous of the opportunities by taking a strategic approach to fundraising.

This course will help you to develop a fundraising plan for your organisation by taking stock of where you are now, mapping out where you want be and planning how you are going to get there. It will cover the elements of a fundraising planning framework and how these fit in with other strategic planning processes, including mission, vision and values and organisational objectives.

The course will teach you how to carry out a fundraising audit using strategic planning tools such as PEST analysis, competitor analysis, collaboration analysis, market analysis and internal analysis.Participants will go away armed with a better understanding of strategy and the knowledge that there is more to strategic planning than the ubiquitous SWOT analysis. They will be armed to develop and implement a winning fundraising strategy for their organisation.

Learning outcomes:

  • Understand what a fundraising strategy is and why you need one
  • Be able to develop and implement a realistic fundraising strategy
  • Appreciate the role of the fundraising audit in developing a fundraising strategy
  • Be able to use tools such as PEST and SWOT analyses properly as part of the planning process

Target group
Trustees, staff and volunteers.
It is suitable for those that are new to fundraising and/or thinking about implementing fundraising in their organisation for the first time. It is also suitable for those with some experience of fundraising who want to take a more strategic approach to their fundraising.

Ideally participants will be those with responsibility for developing and implementing fundraising strategy in their organisation. 

Bespoke training

Need to get your Fundraising in order, but unable to attend on the above dates? Don't worry. We can arrange bespoke training sessions for you.  You decide where the training will be held; what subjects your sessions will cover, how and when they would like training to delivered and we'll organise it for you. Again, availability is limited-get in touch to discuss your training requirements as soon as possible to avoid disappointment.

Organisation visits-Fully Funded-Up to £1,000 available per organisation!

Provide your heritage organisations with the opportunity to visit and learn from other flagship organisations who have achieved fundraising success.

Learning outcomes
Your organisation will:

  • Learn from flagship heritage organisations with firsthand experience of successful fundraising
  • Learn about the key issues to consider when adopting new income streams
  • Give you the opportunity to discuss fundraising issues facing your organisation and find out how other heritage organisations have overcome them

 For more information, contact Richard Roberts on 01970 631148.

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